People already spend time on Messenger interacting and conducting commerce with businesses and brands they love, and now with Messenger ads, they have an opportunity to discover experiences directly on their home tab. Today we're pleased to announce the global beta expansion of Messenger ads. When ads roll out, this screen will also feature tailored advertisements similar to the ads already displayed on Facebook and Instagram. The Facebook Messenger home screen currently displays recent messages from friends, "Shared Days," Favorites, and friends who are currently online. Home screen ads in Facebook Messenger, which have been in testing in Australia and Thailand since January, will soon roll out to all users in a beta capacity, Facebook announced in a blog post this morning.
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